Powersports industry’s largest business-to-business event welcomes manufacturers and distributors of UTV, SxS and electric vehicles and aftermarket accessories


The DealernewsInternational Powersports Dealer Expo expands its support of the hunting, utility and electric vehicle markets with new exhibits to support manufacturers and distributors from those industry segments.

Dealer Expo will be held Friday through Sunday, Dec. 5, 6, 7, 2014, at McCormick Place West in downtown Chicago, IL and will be preceded by a one-day National Dealer Symposium hosted and organized by Dealernews.

Dealer Expo attracts thousands of retailers and distributors with order-writing authority and its attendance represents more than 21 percent of the U.S. powersports retail community. Traditionally “the big annual show” for the powersports retail community, Dealer Expo in 2014 is building an expansive Off-Road pavilion in the exhibit hall to support the increasing number of dealers carrying products for powersports, hunting, landscaping, golf and related off-road vehicle fields.

“This all-new Dealer Expo is the premier B2B venue that hunting vehicle, utility vehicle, low speed vehicle and related golf aftermarket product retailers deserve,” said Gary Gustafson of G-Force Marketing. “The Off-Road pavilion is a unique way for these manufacturers to promote the latest products for OEM vehicles – batteries and related equipment, motors and controllers, seats, tires, cab enclosures and more – to a broader dealer and distributor audience.”

Retailers that span the powersports, utility, landscape, hunting and/or golf markets are invited to attend the 2014 Dealer Expo. “This is the perfect time to get away from the shop and find out about new hunting vehicles, drivetrain upgrades and related accessories for the coming year,” Gustafson said. “Beyond that, the National Dealer Symposium is a full retail education program in partnership with professional educators. Anyone who attends is going to walk away with information and training that simply isn’t easily available anywhere else.”

Companies interested in exhibiting or getting additional information are encouraged to contact Gary Gustafson at 218.209.1388 or gforcegary@gmail.com. Retailers interested in registering to attend should call 800.556.3369 or visit www.dealerexpo.com.