DoubleTake Innovates Custom Body Kit for E-Z-GO RXV
SALISBURY, NC — The first aftermarket body set for the E-Z-GO RXV has arrived. The Phoenix-RX from DoubleTake® is the latest addition to the successful Phoenix body kit family and the first major product launch since the DoubleTake brand was brought under the Red Hawk umbrella as part of Arrowhead Engineered Products, Inc.’s Golf Division.
The Phoenix-RX answers a long-standing demand in the market for a comprehensive, custom solution to elevate the styling of the popular RXV golf car. Both professionals and savvy DIYers will find everything they need to transform the RXV in their choice of among 20 colors, along with options for matching seats, steering wheels, roofs, wheels, and trim. The result? A completely customized look that revolutionizes the appearance of the
E-Z-GO RXV.
“We are very proud to bring this much-anticipated product to market,” says Steve Martin, Director, Custom Golf Car Supply. “Developing the Phoenix-RX presented a significant challenge because we had to solve all the problems that previously made the RXV very difficult to modify. Those days are over. The Phoenix-RX is here and is shipping to happy customers across the country right now.”
The RX body kit incorporates the sweeping, aerodynamic lines and aggressive, sporty styling that have made its Phoenix-line predecessors the benchmark for custom golf car body kits. All Phoenix body kits are part of the DoubleTake Color-Match System™, ensuring color harmony across the entire DoubleTake line. Everything from seat vinyl to enclosure fabrics and beyond are precisely matched to provide a cohesive, single-source solution. In addition to a broad range of color selections, the Phoenix-RX also provides options for the front grille styling. Available in diamond or slotted designs, customers can choose between a black or chrome finish, providing eight combinations for fine-tuning the look of a completely personalized E-Z-GO RXV.
More Outdoor Power Equipment and Powersports dealers are diversifying into the custom golf car business as these vehicles are increasingly in demand for personal use as well as in such settings as local villages, ranches, resorts, universities, and retirement communities. “Customization is everything in the UTV market, and golf car owners are no different,” said John Bauersfeld, Vice President of Field Sales for Arrowhead Engineered Products. “With launches like the Phoenix–RX, we demonstrate our commitment to delivering products that push the limits of golf car performance and aesthetics.
Exciting things are happening in this industry, and we are thrilled to be on the forefront of it all with Red Hawk and DoubleTake.”
Customers can find a DoubleTake dealer and Phoenix-RX Body Set by using the company’s online dealer locator tool at www.doubletakegolfcar.com.
More information can be found at www.doubletakegolfcar.com and www.golfcart.com.
About Red Hawk and DoubleTake
Founded in 2001, Baltimore-based Red Hawk is a wholesale supplier of high-quality golf cart parts and accessories that prides itself on offering the best customer experience in the industry. DoubleTake®, with its proprietary Color Match-System™ for customization, came under the Red Hawk umbrella in January 2022. The Red Hawk brand family also includes rugged RHOX accessories and Admiral electrical parts as well as the original Red Hawk line of replacement parts. Together, these brands comprise the Golf vertical for parent company Arrowhead Engineered Products, Inc., which acquired Red Hawk and Custom Golf Supply, Inc in 2021 and 2022, respectively. The combined companies maintain a manufacturing facility in Salisbury, North Carolina along with distribution centers in Salisbury; Baltimore, Maryland; Jacksonville, Florida; Dallas, Texas; Indianapolis, Indiana; and coming soon, Las Vegas, Nevada.
About Arrowhead Engineered Products
Based in Blaine, MN—Arrowhead Engineered Products is a leading global engineer and omni-channel distributor of non-discretionary, proprietary branded, aftermarket replacement parts. The company leverages data and digital capabilities to provide mission critical parts for outdoor power equipment, powersports, specialty vehicles, agriculture, golf, and other diverse markets. With distribution and sourcing locations in North America, Europe and Asia, Arrowhead Engineered Products employees service over 90,000 customers globally. Visit www.arrowheadepinc.com for more information.
